827 million passengers travelled by air in the EU region in 2012 and worldwide the number is increasing every year, says Orafol. 'Competition amongst the airline companies is fierce, and brand recognition and awareness is a crucial factor to stay in business'. A main visual branding tool is the exterior designs of the aircrafts; both the standard brand decor as well as making the planes looking great. This can be done with creative temporary designs in connection to special promotions or having the designs updated to fit seasonal celebrations.
The new aircraft deco solution introduced by ORAFOL includes the digital printing vinyl ORAJET® 3967AC Aircraft Graphic Film matched up with the special lamination film ORAGUARD® 293AC. Both films come with a perforated structure, to enable an easy and bubble-free installation of large sized decals on the aircraft. Being a PVC based film, ORAJET® 3967AC Aircraft Graphic Film comes with very good printing properties as well being very conformable in application. With the lamination film ORAGUARD® 293AC retention of the gloss is ensured in a far more effective way than with a clear coating, and formation of cracks in the surface is prevented.
ORAJET® 3967AC Aircraft Graphic Film with ORAGUARD® 293AC is the 'ideal solution for branding and promotion for display at the gate as well as in the air'.
Also new from Orafol is ORAJET® 3954 Brick Stone Film.
A world of new advertising, city embellishment and artistic possibilities are 'opening up' with the new ORAJET® 3954 Brick Stone Film. The material can be easily applied to highly structured and unsealed surfaces such as brickwork or concrete. It is easy to install even large advertising prints directly onto building facades, as well as creates a dynamic look to the graphics. This is because the display is the same surface structure as the actual wall, so look as if they are part of the wall itself.
ORAJET® 3954 Brick Stone Film is designed for short term in- and outdoor applications.
Lamination with ORAGUARD® 290 is recommended for an even easier application process.