Signscape and Signconex, a trade sign manufacturer since 1973, today announced their new rebrand to reflect the company’s vision, to be the leading supplier of signage to the UK sign industry.
Spencer West, Managing Director said, “The last year has demonstrated how vital it is that we, as a business, must adapt. While ensuring that our trade customers, at the core of our business, continue to receive the best service, product, and price. Our philosophy is customer centric and we aim to deliver to our customer’s needs and requirements every time.
“At the heart of any business is its employees and through the recent global changes they remain our key driving force for service excellence. Our mission is to support the UK signage industry by providing innovative and high-quality products as well as excellent service, and to help our customers to deliver their projects on time, and on budget. We have built out the talent, capabilities and assets within the business to ensure our mission and vision are attained.”
Signscape and Signconex recently appointed Spencer West as new Managing Director. His extensive experience within the signage industry will drive the business into 2021 and the years ahead. We are also very pleased to announce that Deirdre Garde has joined our management team as Marketing Manager. She will focus on realigning the businesses marketing efforts to bolster brand communication, support customer needs, drive strategy and create business success for our clients. With this launch, we are now uniting all our strengths behind a clear, clean, revitalised brand.
“Key focus areas for us include our bespoke and modular products which continue to be developed by our in-house design and engineering teams. We offer complete wayfinding signage solutions, from design to installation and our fabrication abilities allow us to create custom products for any location or project. More of our customers are choosing to use Signscape and Signconex as their preferred supplier for all their signage needs.”
“Recent customer requests see the industry looking for more bespoke products, to allow their projects to stand out from the crowd. With our skill set we can design and create leading, innovative products not yet available within the broader market.” Jeremy Reeves, Technical Director explains.
The new focus and capabilities provide the reimagined Signscape and Signconex brand with added strengths which will define us within the signage industry.
The rebrand is holistic and spans across all elements including the company’s website, logo, graphics, communications, and correspondence. Signscape and Signconex’ new brand includes an icon of unity and strength, alongside a new website, that utilises a simplistic approach to convey complex products in an understandable way.