European winners announced in MACtac worldwide awards
The European session of the sixth MACtac Worldwide Awards has taken place with more than 200 finalists selected from thousands of entries.
Work from printers, applicators and end-users form all over Europe was submitted into four different categories:
Vehicle Graphics, Interior Signs, Exterior Signs and Technical Achievements. A special Advertising Prize was also awarded to the entry considered most relevant and groundbreaking from an advertiser's point of view. The top prize for Exterior Signs was won by a UK company, Jupiter Display.
European Prize Winner for Exterior Signs: Jupiter Display (UK)
The astonishing colours and visuals of their giant ampersand sculpture were designed to decorate the space between two roundabouts. The jury found the execution particularly original, and a genuine contribution to the image of the city.
Products: IMAGin JT 5929 and LF 3999.Special Mention: Cardesign Kft. (Hungary)
Cardesign was commended for the intelligent use of vinyl graphics to hide a roof window in an ancient building and so comply with local legislation.
Products: IMAGin JT 5529 P, JT 5817 one-way-vision film.
European Prize Winner for Vehicle Graphics: Kask Design s.n.c.
Based in Italy, Kask decorated a "family of cars" for the FIAT Cinquecento 50th Anniversary rally, inspired by Walt Disney’s movie "Cars". The original design and human touch make them particularly attractive.
Products: IMAGin JT 5915 P (one-way-vision film) and LF 3399, MACmark 9800 Pro.
Special Mention: Fischnaller Beschriftungen, Austria Fischnaller’s 2008 European Football Championship promotion involved 17 locomotives wrapped in football visuals and the national flags of participating countries. The graphics conveyed a strong sense of movement, whilst a 3D effect added even more impact to the message.
Products: IMAGin JT 5529 P, JT 5829, LF 3399 and LF 3999.
European Prize Winner for Interior Decoration: PK Media b.v. (The Netherlands)
PK Media’s unique mix of nature and graphics saw a forest background printed onto the windows of a dinosaur exhibition. The natural sunlight outside brought the forest – and the dinosaurs - to life.Product: IMAGin JT 5899 R.
Outstanding Technical Achievement: Alligator (Sweden)
The perfect registering of graphics on this 'chequered car decoration' was achieved on a tri-dimensional shape and left no room for error at the application stage.
Products: IMAGin JT 5529 M B-Free, MACmark 9800 Pro.
Special Mention: Publi Tresignies b.v.b.a. (Belgium)Publi Tresignies achieved a perfect total wrap application with tri-dimensional shapes on a 'one man' vehicle.
Product: IMAGin JT 5529 P.
Advertising Prize: Print Studio d.o.o. (Croatia)
Promoting clothes and shoes on a bus shelter, Print Studio created an eye-catching display that made a strong impact, with high quality graphics attracting and keeping the attention of passers by to effectively communicate the advertising message.
Product: IMAGin JT 5829.
Regional winners - UK & Ireland
1st Prize: Creative Window Film (UK)
Creative Window Film worked with 90 children to design a unique decoration at children’s library. Their drawings were applied to transparent vinyl over windows, allowing natural sunlight to add a magical atmosphere.
Product: MACmark 8400 translucent vinyl.
2nd Prize: Kokoon Limited (UK)
Kokoon Ltd decorated studio offices with visuals which appear to be suspended in mid-air and give a real feeling of space.
Products: IMAGin JT 5828, LF 3898, MACmark 8900 Pro.
3rd Prize: Raccoon (UK)
Raccoon gave 25 of the world’s most expensive cars a sense of humour for the Gumball 3000 Rally (London – Asia – London).
Products: IMAGin JT 5929 Bubble Free, MACmark 9800 Pro.