HP makes waves amidst a sea of change
HP has teamed up with several major global organisations, including The Ocean Agency, UNESCO's Intergovernmental Oceanographic Commission and Adobe, to inspire people to join the fight to protect the World's oceans.
HP has become the official printing partner for the Ocean Decade Exhibition, a global display of creativity that aims to raise awareness of the importance of the ocean and inspire greater knowledge and conservation around it.
The United Nations has proclaimed 2021 - 2030 a Decade of Ocean Science for Sustainable Development as part of its drive to support efforts to reverse the cycle of decline in ocean health and gather stakeholders across the globe behind a common framework. This is intended to ensure ocean science can fully support countries in creating improved conditions for the sustainable development of the seas.
The exhibition itself, which is the brainchild of The Ocean Agency, a non-profit organisation dedicated to the preservation of the seas, kicked off earlier this month at UNESCO's Paris-based headquarters. It has seen the global creative community design some truly stunning artwork that aims to transform the image of ocean science and conservation, raise awareness of the importance of the ocean, and inspire support for action.
HP is proud to be the printing partner for the exhibition and will be making use of its water-based inks and HP Latex printers, which have all been designed specifically with the environment in mind, to produce the physical artwork.
The artworks are also being made freely available online so people can curate and create their own micro exhibitions in venues ranging from schools to universities and major aquariums across the globe.
"At HP, our ambition is to become the world's most sustainable and just technology company," says HP's CEO Enrique Lores. "I'm proud of the work of our teams around the world; we are making great progress towards achieving our goals while identifying areas where we must do more.
"If we simply stay the course, we will fail to meet the magnitude of this moment. The pace of change in the world around us is accelerating, and so must our efforts to create the future we want to see."
As part of the company's drive to meet these ambitions, it has invested heavily in sustainable innovation and technologies with each new generation of its large format printing systems. For example, HP's Latex and DesignJet systems have been built explicitly to meet the increasing environmental and workplace requirements of architects, engineers, construction professionals and other graphics production customers, including technology intended for businesses producing large format signage and décor.
HP takes great care to manage every component of its systems, from printers to printheads via inks, to provide more sustainable, end-to-end, large format printing solutions. A recent example of innovation includes the latest water-based HP Latex Ink, which provides a no-hazard-warning label alternative to eco-solvent, solvent, UV-curable, and UV gel ink for the signage, decoration, and textile printing segments.
Over the next few months, The Ocean Decade Exhibition is set to travel to other locations, starting with the UN's headquarters in Geneva, and HP will be with it every step of the way. But as this show gets on the road, HP will continue its journey toward that goal of becoming the world's ‘most sustainable and just' technology company.
Since 2016, HP has been working to reduce ocean-bound plastics through a pilot programme in Haiti and these efforts have already diverted more than 1.8m lbs/816466 kgs of plastics - equating to 65 million bottles - from reaching the world's waterways and oceans.
Additionally, HP opened a new $2 million plastic washing line in Haiti in 2020 to produce clean, high-quality recycled plastic for use in more than 50 HP products, including HP ink cartridges and the company's most sustainable PC portfolio, encompassing the latest Elite, Pro, Z, Chromebook Enterprise, and Pavilion1 product lines.
But HP won't be stopping there. As Enrique Lores explains: "We will drive toward a net zero carbon, fully regenerative economy while engineering the industry's most sustainable portfolio of products and solutions.
"We plan to achieve net zero greenhouse gas emissions across the HP value chain by 2040, with a 50% reduction by the end of this decade. We pledge to reach 75% circularity for products and packaging by 2030. And we are committed to maintaining zero deforestation for HP paper and paper-based packaging and counteracting deforestation for non-HP paper used in our products and print services."
To learn more about HP's sustainable business practices, please click here.