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Reflective magnetic sign breakthrough lights up marketing opportunities

Car with glow in the dark magnetic films attached as signs.A leading innovator in the production of flexible magnets has developed a method of printing glow-in-the-dark magnetic signs, creating a professional and durable option for those who want to continue advertising in the dark.

Sheffield-based Anchor Magnets' latest breakthrough - Glo-Mag - consists of magnetic material laminated with a white retro-reflective film which can be printed digitally with solvent inks.

This innovation will especially benefit businesses looking for transferable advertising solutions for the sides of vehicles, such as driving schools and taxi companies. At a time of year when daylight is limited, a marked benefit of the Glo-Mag sign is it will show up clearly after dark, meaning sales opportunities are never lost.

Mike Burton, Sales Director at Anchor Magnets, said: "We are extremely proud of this new product, an innovation which will make a real difference to sign makers who want to deliver varied solutions to help meet their customers' requirements."

As an industry leader, with 25 years experience producing flexible magnets, Anchor Magnets has developed multiple innovations for the retail, design, bathroom, exhibition and visual communication industries.

To find out more about Glo-Mag or to buy online visit www.anchormagnets.com.

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